Life on its own is too short to drive a boring car. Cars are more than just vehicles that take you from point A to point B. They are a ticket to a lifestyle. Driving a Porsche, Maserati or a Jaguar may seem like a faraway dream to some people, but it is actually easier than you would think to drive a luxury car or a sports car in Dubai.
Life in the UAE itself is very accommodating to luxury cars. Whether it’s a good, tax-free salary or the well-maintained road conditions. According to Hicham Younis, a communications manager at an automotive company in Dubai, driving in the UAE is enjoyable. “The majority of people here, not just the one per cent, but most people, enjoy a better standard of living than the rest of the world,” Hicham told Gulf News. “This high standard of living here allows you to own nice things. Another contributing factor is that the UAE also has well-regulated and safe road conditions. The streets are well lit and well maintained. There are no potholes on the highways or bumpy unkempt roads. It’s a great place to drive, so why not get yourself something nice that you can enjoy?”
Even the UAE government uses luxury cars. For example, Dubai Police have built up a high-horsepower arsenal of luxury sports cars and SUVs over the years to complement their fleet of green-and-white patrol cruisers. The high-end squad cars fit into the life here. When Dubai Police introduced the Bugatti Veyron, the Ferrari FF or the Lamborghini Aventador to the fleet of its police cars, it helped take the Dubai police force image to another level.